Snapchat is one the most-popular social media channels in the US.
1/3 of these Snapchat users have children!
82% of Millennial parents consider Snapchat the most authentic social medium.
188 MILLION PEOPLE USE SNAPCHAT every single DAY!
what's a snap ad?
SNAP ADS ARE 3-10 SECOND, FULL-SCREEN VIDEO ADVERTISEMENTS THAT APPEAR BETWEEN FRIENDS’ STORIES AND CURATED CONTENT WITHIN THE SNAPCHAT PLATFORM
• Users can swipe up on an ad to visit a website, view a longer video, install an app, etc
• Snap Ads are NOT geofilters or lenses