Introducing Kaleidoscope: The Official J Miller Marketing Playlist
Music is a great thing: there are so many genres to choose from, so many bands & artists, so many songs that it may seem overwhelming, but that’s the exact reason why I appreciate the art form so much. Music can stir your emotions, showcase your personality, help pass time, be a full-time hobby, and even bring people together in its own unique way.
I’m always looking for ways to share my appreciation for all types of music, which leads me to the reason why you’re reading about music on a blog for a marketing agency. Taking the aforementioned reasons into account, I thought that we could highlight the company culture here at J Miller Marketing in a new way: why not create a monthly playlist to reflect the personalities of our employees for the public to enjoy?
Kaleidoscope is the first in a series of monthly playlists curated by the J Miller staff. Why the name Kaleidoscope, you ask? My decision to name this playlist series relies upon a metaphor and a preconceived branding motif here at our agency. First, similar to how a kaleidoscope is creates new & vivid patterns when you look through it, the varying musical tastes of my coworkers will shift and alter the landscape of each playlist based on that month’s theme. Second, a group of butterflies is sometimes referred to as a kaleidoscope; J Miller’s logo happens to be a butterfly, our demand-side ad platform is named Chrysalis, and we have a reporting feature called Monarch. Make sense? I sure hope so, because I thought it was pretty clever.
Stats & Tracklist
The theme of August’s playlist was just whatever songs we happened to be listening to this month. They could be old songs or new, of varying genres, top 40 or indie; I didn’t want to impose any sort of restrictions on song choices, which is why the playlist kicks everything off with the Macarena. There was a good turnout of different songs this month without much overlap, but our most popular songs were “Girls Like You,” by Maroon 5 featuring Cardi B, “Sit Next to Me,” by Foster the People, and “In My Feelings,” by Drake. Our most popular artists or bands (not counting duplicate songs) were O.A.R., Kenny Chesney, and Imagine Dragons, although Cardi B & Drake get honorable mentions if you include their features on “Girls Like You” & “Yes Indeed” respectively.
Without further ado, here is the tracklisting for the inaugural edition of Kaleidoscope:
“Macarena - River Re-Mix” by Los Del Rio – Mike
“The Club” by Hinds – Nick
“Under the Sun” by Roosevelt – Tessa
“Malibu” by Miley Cyrus – Lindsay
“Hills and Valleys (Valleys Version)” by Tauren Wells – Cody
“Tequila” by Dan + Shay – Shelley
“Hotel Key - Spotify Singles Version” by Old Dominion – Kera
“Yes Indeed” by Lil Baby feat. Drake – Danielle
“Believer” by Imagine Dragons – Jen P.
“Feel Invincible” by Skillet – Jenn K.
“Notion” by Tash Sultana – Sheri
“The Taste of Ink” by The Used – Morgan
“Mayhem” by Halestorm – Steve
“In My Feelings” by Drake – Emily & Terri
“Red Robin” by Clark Richard – Kim
“Rich” by Maren Morris – Laura
“Pirate Flag” by Kenny Chesney – Amber
“Dark Horse” by Devin Dawson - Kylee
“Toes” by Zac Brown Band – Jennifer S.
“Crooked Smile” by J. Cole – Betsy
“Heard the World” by O.A.R. – Paige
“American Kids” by Kenny Chesney – Brooke
“The Diary of Jane” by Breaking Benjamin – Sarah
“I Like It” by Cardi B feat. Bad Bunny & J Balvin – Danielle
“Freebird II” by Parquet Courts – Nick
“The Pills Won’t Help You Now” by The Chemical Brothers – Tessa
“Sit Next to Me” by Foster the People – Lindsay & Betsy
“Young Forever” by Eric Paslay – Shelley
“Have It All” by Jason Mraz – Kim
“Missing You” by All Time Low – Jenn K.
“Girls Like You” by Maroon 5 feat. Cardi B – Kera, Laura, & Terri
“Up All Night” by Beck – Danielle
“Daft Punk is Playing At My House” by LCD Soundsystem – Mike
“Thunder” by Imagine Dragons – Jen P.
“Riot” by Three Days Grace – Sarah
“Atari” by Lucky Boys Confusion – Morgan
“Blood” by In This Moment – Steve
“&Run” by Sir Sly – Sheri
“That Was a Crazy Game of Poker” by O.A.R. – Brooke
“Young Again” by Morgan Evans – Kylee
“Rumor” by Lee Brice – Emily
“We Move Lightly” by Dustin O’Halloran – Jennifer S.
“One Day” by Matisyahu – Paige
“I Lived It” by Blake Shelton – Laura
“Whiskey in the Jar” by The Dubliners – Cody
“Destroyer” by Lala Lala – Nick
“Myself” by Bazzi – Lindsay
“Psycho” by Post Malone – Kera
“The Middle” by Zedd – Terri
“Never Take Friendship Personal by Anberlin – Sarah
“Danger! High Voltage” by Electric Six – Mike
“Beyond” by Leon Bridges – Sheri
“A Little Too Much” by Shawn Mendes – Morgan
“Simple” by Florida Georgia Line – Kylee
“Best Day of My Life” by American Authors – Kim
“Follow Me” by Uncle Kracker – Brooke
“Brooklyn in the Summer” by Aloe Blacc – Emily
“Dew on the Vine” by Bear’s Den – Paige
“Farmhouse” by Phish – Betsy
“This Is Me” by Keala Settle – Jenn K.
“Leave a Trace” by CHVRCHES – Jennifer S.
By Nick Shulda
Online Media Strategist
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