Introducing Kaleidoscope: The Official J Miller Marketing Playlist


Music is a great thing: there are so many genres to choose from, so many bands & artists, so many songs that it may seem overwhelming, but that’s the exact reason why I appreciate the art form so much. Music can stir your emotions, showcase your personality, help pass time, be a full-time hobby, and even bring people together in its own unique way.

I’m always looking for ways to share my appreciation for all types of music, which leads me to the reason why you’re reading about music on a blog for a marketing agency. Taking the aforementioned reasons into account, I thought that we could highlight the company culture here at J Miller Marketing in a new way: why not create a monthly playlist to reflect the personalities of our employees for the public to enjoy?


Why Kaleidoscope?

Kaleidoscope is the first in a series of monthly playlists curated by the J Miller staff. Why the name Kaleidoscope, you ask? My decision to name this playlist series relies upon a metaphor and a preconceived branding motif here at our agency. First, similar to how a kaleidoscope is creates new & vivid patterns when you look through it, the varying musical tastes of my coworkers will shift and alter the landscape of each playlist based on that month’s theme. Second, a group of butterflies is sometimes referred to as a kaleidoscope; J Miller’s logo happens to be a butterfly, our demand-side ad platform is named Chrysalis, and we have a reporting feature called Monarch. Make sense? I sure hope so, because I thought it was pretty clever.


Stats & Tracklist

The theme of August’s playlist was just whatever songs we happened to be listening to this month. They could be old songs or new, of varying genres, top 40 or indie; I didn’t want to impose any sort of restrictions on song choices, which is why the playlist kicks everything off with the Macarena. There was a good turnout of different songs this month without much overlap, but our most popular songs were “Girls Like You,” by Maroon 5 featuring Cardi B, “Sit Next to Me,” by Foster the People, and “In My Feelings,” by Drake. Our most popular artists or bands (not counting duplicate songs) were O.A.R., Kenny Chesney, and Imagine Dragons, although Cardi B & Drake get honorable mentions if you include their features on “Girls Like You” & “Yes Indeed” respectively.


Without further ado, here is the tracklisting for the inaugural edition of Kaleidoscope:

  1. “Macarena - River Re-Mix” by Los Del Rio – Mike

  2. “The Club” by Hinds – Nick

  3. “Under the Sun” by Roosevelt – Tessa

  4. “Malibu” by Miley Cyrus – Lindsay

  5. “Hills and Valleys (Valleys Version)” by Tauren Wells – Cody

  6. “Tequila” by Dan + Shay – Shelley

  7. “Hotel Key - Spotify Singles Version” by Old Dominion – Kera

  8. “Yes Indeed” by Lil Baby feat. Drake – Danielle

  9. “Believer” by Imagine Dragons – Jen P.

  10. “Feel Invincible” by Skillet – Jenn K.

  11. “Notion” by Tash Sultana – Sheri

  12. “The Taste of Ink” by The Used – Morgan

  13. “Mayhem” by Halestorm – Steve

  14. “In My Feelings” by Drake – Emily & Terri

  15. “Red Robin” by Clark Richard – Kim

  16. “Rich” by Maren Morris – Laura

  17. “Pirate Flag” by Kenny Chesney – Amber

  18. “Dark Horse” by Devin Dawson - Kylee

  19. “Toes” by Zac Brown Band – Jennifer S.

  20. “Crooked Smile” by J. Cole – Betsy

  21. “Heard the World” by O.A.R. – Paige

  22. “American Kids” by Kenny Chesney – Brooke

  23. “The Diary of Jane” by Breaking Benjamin – Sarah

  24. “I Like It” by Cardi B feat. Bad Bunny & J Balvin – Danielle

  25. “Freebird II” by Parquet Courts – Nick

  26. “The Pills Won’t Help You Now” by The Chemical Brothers – Tessa

  27. “Sit Next to Me” by Foster the People – Lindsay & Betsy

  28. “Young Forever” by Eric Paslay – Shelley

  29. “Have It All” by Jason Mraz – Kim

  30. “Missing You” by All Time Low – Jenn K.

  31. “Girls Like You” by Maroon 5 feat. Cardi B – Kera, Laura, & Terri

  32. “Up All Night” by Beck – Danielle

  33. “Daft Punk is Playing At My House” by LCD Soundsystem – Mike

  34. “Thunder” by Imagine Dragons – Jen P.

  35. “Riot” by Three Days Grace – Sarah

  36. “Atari” by Lucky Boys Confusion – Morgan

  37. “Blood” by In This Moment – Steve

  38. “&Run” by Sir Sly – Sheri

  39. “That Was a Crazy Game of Poker” by O.A.R. – Brooke

  40. “Young Again” by Morgan Evans – Kylee

  41. “Rumor” by Lee Brice – Emily

  42. “We Move Lightly” by Dustin O’Halloran – Jennifer S.

  43. “One Day” by Matisyahu – Paige

  44. “I Lived It” by Blake Shelton – Laura

  45. “Whiskey in the Jar” by The Dubliners – Cody

  46. “Destroyer” by Lala Lala – Nick

  47. “Myself” by Bazzi – Lindsay

  48. “Psycho” by Post Malone – Kera

  49. “The Middle” by Zedd – Terri

  50. “Never Take Friendship Personal by Anberlin – Sarah

  51. “Danger! High Voltage” by Electric Six – Mike

  52. “Beyond” by Leon Bridges – Sheri

  53. “A Little Too Much” by Shawn Mendes – Morgan

  54. “Simple” by Florida Georgia Line – Kylee

  55. “Best Day of My Life” by American Authors – Kim

  56. “Follow Me” by Uncle Kracker – Brooke

  57. “Brooklyn in the Summer” by Aloe Blacc – Emily

  58. “Dew on the Vine” by Bear’s Den – Paige

  59. “Farmhouse” by Phish – Betsy

  60. “This Is Me” by Keala Settle – Jenn K.

  61. “Leave a Trace” by CHVRCHES – Jennifer S.


By Nick Shulda
Online Media Strategist

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