Shouting Into the Void: 4 Ways to Beat the News Feed Algorithm

What most small business owners or Facebook page admins don’t realize is that there is a way to beat the algorithm, at least to a certain degree. Facebook will most likely continue to find ways to alter the News Feed algorithm, especially in ways to save face over public outcry, but there will always be ways to get your content seen by your followers.

Read More
Tone & Voice In Branding: Putting the Social Back In Social Media

Have you considered the voice & tone of your brand lately? Whether or not it was a conscious decision, voice & tone form the basis of writing copy for digital & social media marketing. Your brand has a voice & tone online that affects your audience’s perception of how you conduct business, so you should be conscious of how you are portraying yourself on the world wide web.

Read More